Richmond & Towers has been appointed by energy-saving heating additive EndoTherm to implement a fresh, dynamic approach to b2b PR and marketing – one that drives continued interest and sales for its unique product offering among core trade audiences.
Unique product
Developed and manufactured in the UK by a team of water treatment experts, EndoTherm helps wet heating systems heat up quicker – delivering significant savings on bills and energy usage. Richmond & Towers’ challenge is to highlight EndoTherm’s USPs to key b2b customer groups, brand-build with existing audiences and raise awareness of EndoTherm among new markets.
Ben Sallon, managing director at EndoTherm, says: “We know EndoTherm is an exceptional product. Its ability to deliver substantial savings in a wide range of applications has been proven time and time again through our own projects, as well as through independent testing – so receiving verification from the Energy Saving Trust is the icing on the cake. Now it’s time to really shout about all these benefits, and that’s where Richmond & Towers comes in.”