CHEERS TO US (AND AN INCRED FEW MONTHS FOR R&T) | Richmond & Towers
13th June | Rob Waldon back

CHEERS TO US (AND AN INCRED FEW MONTHS FOR R&T)

We can’t lie – it’s been a great start to 2023. And now we’re almost halfway through the year, we wanted to fill you in on what’s been keeping us busy.

We’ve had plenty to celebrate over the last couple of months: amazing new clients, incredible award wins… a brand-spanking-new office. What a time to be alive.

Here’s the full lowdown…

CHEERS TO OUR NEW CLIENTS

We make no secret about it; we LOVE working with some of the best food & drink brands in the business. And we’ve just added even more iconic household names to our fantastic line up…

First up, we’re growing our portfolio of Carlsberg Marston’s Brewing Company brands.  Hobgoblin, Young’s, Shipyard and Wainwright join the fold, alongside our work with Brooklyn Brewery and ERDINGER. Our job? It’s all about crafting killer social strategies and creative content to build awareness and boost presence amongst each brand’s target consumers (as well as in the on and off-trade).

Next, we’re shaking things up in the cocktail space for AG Barr’s FUNKIN Cocktails, handling UK trade comms in the on and off trade channels. Our task is to communicate the simplicity of FUNKIN’s range of ready-to-drink nitro cocktails, mixers and purees to bartenders, and support the brand’s grocery retail listings by targeting supermarket buyers and convenience store owners.

And last but never least, we’re expanding our partnership with Pernod Ricard, to give “the best Vermouth in the world” the recognition it truly deserves. That’s right, we’ll be putting St Petroni on the map in a big way, increasing awareness of the brand WORLDWIDE through liquid medals (aka. Awards. Accreditations. Endorsements). After all, 26%* of consumers use medals when deciding to purchase spirits, and displaying a medal is known to drives sales by 15%**. Tasty.

*IWSC Case Study. **Spirits Selection Research

AWARDS SEASON SUCCESS

Ah, speaking of awards – it’s been a cracking season so far, and we’ve been scooping results left right and centre for our work This is Brooklyn for Brooklyn Brewery, and RoyalTEA for Alpro. Award winning PR agency? That’s us.

Here’s how we got on…

WINS

  • SABRE Awards EMEA – Trade Media Relations
  • PRCA DARE Awards – Digital and Social Media Award
  • PRCA Digital Awards – Best Social Media Campaign AND Best Use of Video in a Campaign
  • UK Digital Excellence Awards – Best Digital PR Campaign
  • The Drinks Business Awards – Trade Campaign of the Year

NOMINATIONS

  • SABRE Awards EMEA – Food & Beverage Campaign AND Small Budget
  • IN2 SABRE Awards – Paid Influencer Programmes + Endorsements
  • PR Moment – Social Media Campaign of The Year
  • PRCA Dare Awards – Consumer Relations Award  AND Media Relations Award
  • Independent Agency Awards – Best Use of PR AND Best Use of Social Media (results TBC!)

In summary: six prestigious award wins, nine incredible nominations and a whooooole lot of celebrating.

A BRAND-NEW HOME

And if that wasn’t enough, we’ve done all this whilst building a new home. Well, not quite – but we did move into a brand-new-fresh office.

Our sixth official home in the 90+ years we’ve been running as a food and drink marketing agency, and our second ‘bricks and mortar’ in London’s creative capital, Clerkenwell. We’re happy to throw open our doors on Turnmill Street, which is fashionably close to our favourites Exmouth Market and Leather Lane, for the best street food options the area has to offer.

In case you missed it, here’s how it’s looking.

Like what you see? Check out our latest showreel to give you even more of a flavour of our award winning work.

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